The year 2020 has finally come to its decaying, putrescent end. So now is a good moment to look back and contemplate just what it was that helped get us through this most abhorrent of times.
In a word, it was: cookies.
I’m a little surprised, too. I would have guessed the answer would have been deep reserves of resourcefulness and imagination, or perhaps mankind’s indomitable spirit, or possibly alcohol.
But according to an organization called Top Data, the year 2020 has been the year of the cookie.
Top Data is an international marketing company (they have an office in St. Louis) that tracked data of shoppers in cookie stores and online shoppers, and also surveyed 1,000 Americans to determine their cookie-eating habits. And what they found was, frankly, a little shocking.
During our current COVID crisis, demand for cookies has risen a full 25%. Ninety-five percent of all Americans say they eat at least one cookie a month, and one out of every five of us eats at least three cookies a day.
The study is compelling in other respects. For instance, American cookie consumption turns out to be a function of geography.
The states leading the nation in cookie eating are generally in the west: Utah leads the country, followed by Idaho, Oregon and Montana. Meanwhile, the states that eat the fewest cookies are all in the south: Louisiana is the least cookie-crazed, followed by South Carolina, Florida, Georgia and Mississippi.
The study also noted which states are fondest of a number of different varieties of cookies.
Chocolate-chip cookies are the favorites in Maine, followed by Alaska, South Dakota, Iowa and Kansas.
Snickerdoodles are craved most in Oregon, Hawaii is tops for shortbread and Vermont is the top state for both oatmeal raisin and butter cookies. You’ll find biscotti eaters in Rhode Island, and the residents of Delaware are fondest in the nation of both wafer cookies and macaroons.
January 01, 2021 at 12:15PM
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The comfort of cookies got us through 2020 | Features - yoursun.com
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